A Maple Leaf non-profit that serves deaf woman and their children is currently featured on the Times Square billboard in New York.
Kay Amos, operations manager for the organization, emails: “I wanted to let you know that ADWAS (Abused Deaf Women’s Advocacy Services – we are located in the Maple Leaf area on Northeast 88th Street & Roosevelt Avenue Northeast) has a 15-second video on the CBS Super Screen in Times Square.”
The video, in American Sign Language, is otherwise silent. “This is possibly the first video placement by a Deaf-run agency at Times Square, one of the most recognizable landmarks in the world,” according to CBS.
Underwritten by Convo Communications, Kay says the video will run for 15 seconds every hour, for 18 hours, until mid July.Tweet